Last Updated: December 10, 2025
Introduction
Welcome to Memory Match - Brain Training ("we," "our," or "us"). We respect your privacy and are committed to protecting your personal data. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile application.
Information We Collect
Information You Provide
- Game Progress Data: Levels completed, stars earned, achievements unlocked, and in-game statistics
- Preferences: Sound settings, notification preferences, and display options
Information Collected Automatically
- Device Information: Device type, operating system version, unique device identifiers
- Usage Data: Game sessions, features used, time spent in-app
- Analytics Data: App performance, crash reports, and error logs
Information from Third-Party Services
We use the following third-party services that may collect information:
Firebase (Google)
- Firebase Analytics: Collects anonymous usage statistics
- Firebase Crashlytics: Collects crash reports and diagnostic data
- Firebase Authentication: Stores anonymous user identifiers for cloud save functionality
- Cloud Firestore: Stores game progress and leaderboard data
Google AdMob
- Displays advertisements within the app
- May collect device identifiers and usage data for ad personalization
- For more information, see Google's Privacy Policy
How We Use Your Information
We use the collected information for:
- Providing the Service: Saving game progress, syncing data across devices, displaying leaderboards
- Improving the App: Analyzing usage patterns, identifying bugs, enhancing user experience
- Displaying Advertisements: Showing relevant ads to support free app access
- Push Notifications: Sending daily reward reminders and engagement notifications (with your consent)
- Customer Support: Responding to inquiries and resolving issues
Data Storage and Security
- Your game data is stored securely using Firebase Cloud Firestore
- We implement appropriate technical and organizational measures to protect your data
- Anonymous authentication means we don't require personal information like email or name
- Data is encrypted in transit using HTTPS/TLS
Data Retention
- Game progress data is retained as long as you use the app
- You can request deletion of your data at any time (see "Your Rights" below)
- Analytics data is retained according to Firebase's standard retention policies (typically 14 months)
Third-Party Services
Our app integrates with third-party services that have their own privacy policies:
Children's Privacy
Memory Match is suitable for all ages. We do not knowingly collect personal information from children under 13. The app:
- Does not require account registration
- Uses anonymous authentication
- Does not collect names, emails, or other personal identifiers
- Complies with COPPA (Children's Online Privacy Protection Act)
Your Rights
You have the right to:
- Access: Request information about your stored data
- Deletion: Request deletion of your game data
- Opt-Out of Notifications: Disable push notifications in app settings
- Opt-Out of Personalized Ads: Adjust ad preferences in device settings
- Data Portability: Request a copy of your data
To exercise these rights, contact us at: stupefyinglabs@gmail.com
Advertising
We display advertisements to support the free version of our app:
- Banner Ads: Displayed at the bottom of certain screens
- Interstitial Ads: Displayed between game levels (limited frequency)
- Rewarded Video Ads: Optional ads you can watch for in-game rewards
You can:
- Limit ad tracking in your device settings
- Request personalized ads be disabled
Push Notifications
We may send push notifications for:
- Daily reward reminders
- Engagement reminders if you haven't played recently
- Special events and updates
You can disable notifications at any time in the app settings or your device settings.
International Data Transfers
Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for such transfers in accordance with applicable data protection laws.
Changes to This Privacy Policy
We may update this Privacy Policy from time to time. We will notify you of any changes by:
- Updating the "Last Updated" date at the top
- Displaying a notice in the app for significant changes
Contact Us
If you have questions about this Privacy Policy or our data practices, please contact us:
Consent
By using Memory Match - Brain Training, you consent to this Privacy Policy and our collection, use, and sharing of your information as described herein.